How to design of new filters in OfficeClip

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Finding the right contacts from a list of, say 10,000 contacts, is time consuming.
Filters are sometimes difficult for understand and use.
Consider the following:
You want to send newsletters to all non-customers in the state of
Georgia and Florida whose birthday is in this month.
In OfficeClip, you can create such a filter intuitively. The completed
filter will look like:
We worked hard to provide you a filter that is simple to understand and
yet powerful to represent most of the conditions.
See a video on how to use the new filter: