OfficeClip & Amazon SES Integration
Reliable Bulk Email Delivery and Bounce management
Unlock high-volume, low-cost email campaign delivery with the combined power of OfficeClip and Amazon Simple Email Service (SES). Effortlessly manage large campaigns, reduce bounce rates, and protect your sender reputation with robust tracking and automated suppression features.
Why integrate Amazon SES with OfficeClip?
- High Volume, Low Cost:
- SES for Infrastructure: Amazon SES is fundamentally a massive, scalable email infrastructure service. By integrating with it, OfficeClip offloads the actual cost and technical complexity of sending email to Amazon. AWS offers some of the lowest per-email pricing in the industry, making large-scale communication significantly more affordable than using traditional email providers or standard marketing tools.
- OfficeClip for Management: OfficeClip provides the user-friendly interface for designing, scheduling, and segmenting your campaigns, ensuring the cost savings from SES are easily accessible.
- Protecting Sender Reputation and Deliverability: Sender reputation is critical; a bad reputation means your emails land in the spam folder. This is where the integration offers major protection:
- Automated Suppression: The platform automatically manages bounces and complaints. When an email hard-bounces (the address is invalid) or a recipient marks an email as spam, the system automatically removes that address from your future lists (suppression). This crucial step protects your sender score by ensuring you don’t keep sending to bad addresses.
- Robust Tracking: SES provides industry-leading metrics, which OfficeClip then organizes into clear reports on opens, clicks, bounces, and complaints. This data allows you to proactively identify issues and optimize your campaigns for better inbox placement.
- Campaign Efficiency:
- Effortless Management: You can manage massive campaigns (like newsletters, marketing campaigns, promotions, or transactional alerts) from the familiar interface of OfficeClip, without needing to interact directly with the complex AWS console.
- Focus on Content: Because the technical burden of high-volume delivery is handled by SES, your team can focus entirely on creating effective content, segmenting the right audience, and analyzing campaign results to improve ROI.
In short, the combined solution gives you the low-cost scalability of one of the world’s largest email backbones (AWS SES) with the campaign simplicity and reputation tools of a dedicated platform (OfficeClip).
Step-by-Step Guide:
Best Practices for Deliverability:
Amazon recommends keeping bounce rates below 2% and complaint rates below 0.1%. Repeated high rates can restrict your SES account. OfficeClip automatically manages a suppression list, ensuring problematic addresses are excluded.
Frequently Asked Questions
Amazon Simple Email Service (SES) is a cloud-based email service that allows you to send bulk marketing, notification, and transactional emails securely and cost-effectively. Integrating it with OfficeClip Campaigns enhances deliverability, adds advanced bounce/spam complaint tracking, and provides detailed statistics.
No, Amazon SES integration is supported only with the OfficeClip Enterprise Edition.
Amazon may limit sending if thresholds are exceeded. OfficeClip helps prevent this by auto-suppressing problematic emails.
OfficeClip automatically maintains a suppression list. Any email address that triggers a bounce or complaint is added to this list—future campaigns will not send to these addresses, protecting your sending reputation.
OfficeClip campaign module manages it automatically, but administrators can review and adjust as needed.
The Campaign Email History within OfficeClip displays real-time delivery status with clear indicators for deliveries, bounces, and complaints.
You can use the “Send Test Email” feature in OfficeClip with a verified SES sender address to confirm successful deliverability before launching your campaign.
With Amazon SES, EC2 users get 3,000 free emails/month for the first year.
